GEORGE LUDLUM HARTFORD
Name: George Ludlum Hartford
Born: November 7, 1864
Died: September 23, 1957
George Ludlum Hartford (November 7, 1864 - September 23, 1957) was an executive
with the Great Atlantic and Pacific Tea Company ("A&P") and successor to his
father, George Huntington Hartford. Hartford was considered the "financial
genius" at the firm, working together with his brother John, the firm's "merchandising
power", to build a chain of 4,200 stores and $4.5 billion in annual sales at the
time of his death.
Hartford was born in Brooklyn, New York on November 7, 1864, and moved to Orange,
New Jersey as a four-year-old. He started working for A&P on evenings and
weekends at age 13, and his career spanned 80 years with the firm. He attended
Saint Benedict's Preparatory School in Newark, New Jersey.
He was behind A&P's efforts at private label baking soda, and later, coffee ("Eight
O'Clock Coffee"), as part of an effort to work around high wholesale costs for
these items. The two brothers were behind the change of the firm's name from the
"Great Atlantic Tea Company" to the "Great Atlantic and Pacific Tea Company",
capitalizing on the railroad with a similar name. Beginning with a model store
in Newark, the firm grew to 3,000 stores by 1915, and had reached a peak of 6,000
stores nationwide.
He moved to Montclair, New Jersey in 1908 after his marriage. He died at his
home there on September 23, 1957.
Name: George Ludlum Hartford
Born: November 7, 1864
Died: September 23, 1957
George Ludlum Hartford (November 7, 1864 - September 23, 1957) was an executive
with the Great Atlantic and Pacific Tea Company ("A&P") and successor to his
father, George Huntington Hartford. Hartford was considered the "financial
genius" at the firm, working together with his brother John, the firm's "merchandising
power", to build a chain of 4,200 stores and $4.5 billion in annual sales at the
time of his death.
Hartford was born in Brooklyn, New York on November 7, 1864, and moved to Orange,
New Jersey as a four-year-old. He started working for A&P on evenings and
weekends at age 13, and his career spanned 80 years with the firm. He attended
Saint Benedict's Preparatory School in Newark, New Jersey.
He was behind A&P's efforts at private label baking soda, and later, coffee ("Eight
O'Clock Coffee"), as part of an effort to work around high wholesale costs for
these items. The two brothers were behind the change of the firm's name from the
"Great Atlantic Tea Company" to the "Great Atlantic and Pacific Tea Company",
capitalizing on the railroad with a similar name. Beginning with a model store
in Newark, the firm grew to 3,000 stores by 1915, and had reached a peak of 6,000
stores nationwide.
He moved to Montclair, New Jersey in 1908 after his marriage. He died at his
home there on September 23, 1957.